International Journal of Applied Research in Business and Management
Volume 2, Issue 1, pp. 01-64 (5 Articles)
DOI of Issue: https://doi.org/10.51137/ijarbm.2021.2.1
Contents
- A Review of Contemporary Challenges in Business Culture
Marcel Biewendt, Florian Blaschke, Arno Böhnert
Direct PDF Download - Towards a Scientific Definition of App Marketing – A Practice-Oriented Approach Using Scientific and Grey Literature
Atilla Wohllebe, Mario Hillmers
Direct PDF Download - Role of Public Relations in Corporate Image Building and Sustenance
Buike Oparaugo
Direct PDF Download - It’s A Pirate Tale – A Supplementary Approach To Coaching In Business And Management
Carsten Giebe
Direct PDF Download - Application of Game Theory in Middle-Management: A Military Historical Study of the Role of the Middle-Manager as a Correlated Equilibrium Factor in the Decision-Making Process
Quentin Commine, Jérémie Aboiron
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Published June 2021